ZAVERS
Zavers is a powerful digital management system that provides qualitative and quantative information never before available to Product Marketers and Retailers, helping them to measure the effectiveness of their marketing programs. Zavers connects online advertising with promotional incentives that are stored online and processed at point of sale through a proprietary, patent-pending Digital Incentive Management Engine. This connection allows Zavers to provide measurements at every step of the customer’s purchase process, and marketers and retailers to optimize their online and offline marketing investments.
Product marketers gain efficiency, speed to market and expanded reach, while consumers can become smarter shoppers, as savings on the products they want become easier, more convenient and more environmentally friendly than today’s paper based coupon system. Retailers can add additional value to their loyalty cards, increase specific promotions, improve efficiency of incentive settlement, and give consumers additional incentive to shop at their stores.
Co-investors include October Capital, KTEC and numerous angel investors.